New York State will dedicate $50 million to efforts to market and promote the State as a destination for domestic and international tourism. Governor Andrew Cuomo announced the funding Wednesday during a state "Tourism Summit" in Albany. The money will go to tourism marketing campaigns like the long-running "I Love NY" campaign. The funds will also be used to promote transportation options for upstate tourism and on targeted international campaigns to boost tourism from Australia and Puerto Rico, two areas the state has identified as potentially key markets.